Case Studies

Vested Metals sources hard-to-find alloys, grades and sizes for niche applications and markets such as aerospace, medical, automotive, industrial and power generation. Through a national PR campaign, we successfully garnered earned media placements in Florida Trend, The Fabricator, Modern Metals, The Florida Times-Union, St. Augustine Record, and more.


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Camp Craft Cocktails is female-owned business based out of Jacksonville, Florida. They carefully crafted a delicious product designed to strengthen your bar cart and cocktail confidence. With whole fresh ingredients, cocktail kits can be infused with a liquor of choice or hot water for non-alcoholic option. With the help of a national PR campaign, CCC was featured in Wine Enthusiast’s December 2019 issue article “The Crush: 31 Days of Gifting.”


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St. Augustine sustainability consultant and blogger, Tara Dodson, created a collection of travel essentials for a low-impact, plastic-free journey. Her Eco-Collections Travel Kit makes eliminating single-use products while traveling easier. By conducting national outreach, we were able to land Tara in the “Daily Dilemma” column of Woman’s Day March 2020 issue. Tara provided valuable insight to the question, “I’m eco-conscious, but my family isn’t. How can I sway them?”

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Ocean Sole is a leading social enterprise upcycling the Earth’s flip-flop pollution, promoting conservation and creating employment in high-impact communities. Ocean Sole works with Kenyan locals to collect washed-up flip-flops and transform them into unique, hand-carved animal sculptures ranging in size from a keychain to life-size. We worked together to increase sales by managing their social media pages, the e-commerce website and weekly e-newsletter. Through national outreach, we landed Ocean Sole in Reader’s Digest “Brilliant Products Made From Recycled Ocean Plastics” article.


Like a phoenix rising from the ashes, Anna Rushing has spent the past few years healing from a traumatic domestic abuse situation while building her St. Augustine CrossFit gym into a community focused on helping others meet their fitness goals and achieve personal growth. We put together a local press release campaign in order to shine light on Rack City’s owner, Anna Rushing. Rack City CrossFit was featured in multiple local media outlets including First Coast News and WJXT News4Jax.


For over 30 years, the St. Augustine Attractions Association has committed itself to the promotion and marketing of attractions in St. Johns County. In order to promote tourism to the historic city, we have managed the SAAA Facebook and Instagram account. By creating daily engaging social media posts for a few months, we successfully grew the Instagram audience by 44% in less than six months. 


A St. Augustine, Florida based painter, photographer and illustrator, Jenna Alexander describes her work as “simple, candid, airy and beautiful.” Throughout the year, we happily promote Jenna’s latest art series by releasing a press release campaign to local media. One of our favorite series, “Stripes & Bun,” successfully landed it’s way on the cover of EU Jacksonville, Jacksonville Magazine, The Coastal, and more.


Mover & Shaker is a lifestyle brand dedicated to cultivating positivity within the cocktail, bartending and hospitality communities. We hand-picked 100 media folks and social media influencers to send out swag packages to for a national PR campaign. The bartender/cocktail line was successfully highlighted in the December Issue of Bar Business Magazine “Branding Your Bar” article as well as Imbibe and Chilled Magazine.


Odd Birds Group is the parent company of Odd Birds Bar and Odd Birds Cocktail Lounge in St. Augustine, Florida. In addition to a local PR campaign for each trendy watering hole, we hosted a Grand Opening Media Event for local media and social media influencers to dine at Odd Birds Loft. The bars have been featured in St. Augustine Record, St. Augustine Social, and more.